Nike And Jordan Brand Own The Game At NBA All-Star Weekend

Nike And Jordan Brand Own The Game At NBA All-Star Weekend

It's hard not to see Nike's fingerprints all over the rock. As the NBA has grown massively over the years, the Swoosh has earned its part of the spotlight thanks to several endeavors in...

By John Kim
Kyle Kuzma, Rising Stars MVP, Talks Nike Adapt BB And More

Kyle Kuzma, Rising Stars MVP, Talks Nike Adapt BB And More

Kyle Kuzma might be the most important player on the Lakers right now. Yes, we are aware that LeBron James is on that roster. But the 6'9" athletic beast could possibly the next Laker-f...

By John Kim
Retracing Steps: How Travis Scott Became The Superstar Of The People

Retracing Steps: How Travis Scott Became The Superstar Of The People

Travis Scott’s rise to the top of the pop culture pantheon has been either surgically tactical or entirely by luck. His career was a piece by piece build so gradual that most seem to ...

By Sneaker News
Here's When You Can Buy The Highly Anticipated Nike Air Max 720

Here's When You Can Buy The Highly Anticipated Nike Air Max 720

The performance qualities of Air Max made it a success on the track, but the enchantment of it continues to drive global demand. There truly is nothing like the bulbous and transparent ...

By John Kim
Nike Does Wearable Technology Right With The Adapt BB

Nike Does Wearable Technology Right With The Adapt BB

Nike had already mastered the art of comfortable sneakers. Since the mid-2000s, they’ve focused on the challenging tech aspect of their products as they’ve strived to pull real-time...

By John Kim
For Paul George And The Nike PG 3, Gravity Is Not An Issue

For Paul George And The Nike PG 3, Gravity Is Not An Issue

For Paul George, home is where the heart his. His foundation is firmly entrenched in Palmdale, a city separated from Los Angeles by a mountainous range and a mere hour's drive. Despite ...

By John Kim