ASICS Is Building Their Future Of Footwear With The University Of Michigan

ASICS Is Building Their Future Of Footwear With The University Of Mich..

In 1935, Ann Arbor was where Jesse Owens laced up his track spikes and broke three world records in track and field. In 2007, former Wolverine Alan Webb set the American record in the m...

By Matt Varga
Jordan Brand Expands The Space Jam Universe With A Massive Collection

Jordan Brand Expands The Space Jam Universe With A Massive Collection

Thirty years after Space Jam arrived in theaters, Jordan Brand is celebrating one of the most important intersections of basketball, sneakers, and pop culture in its history. The 1996 f...

By John Kim
Three Shoes, One Philosophy: Explore The World Of VIRGINIA

Three Shoes, One Philosophy: Explore The World Of VIRGINIA

Pharrell Williams has never needed to be the loudest person in the room to command its attention. For more than three decades, his influence has moved effortlessly between music, fashio...

By John Kim
What Happens When Nike Lets Seven Collaborators Share The Same Stage?

What Happens When Nike Lets Seven Collaborators Share The Same Stage?

As the FIFA World Cup 2026 approaches, Nike is building a global creative network, uniting communities during a time where trophies will have them at odds. The brand's Universe of Fo...

By John Kim
Still Building: Nigel Sylvester Levels Up With His "Brick After Brick" Air Jordan 4

Still Building: Nigel Sylvester Levels Up With His "Brick After Brick"..

For the first time ever, the biggest cultural needle-mover in the Jordan Brand family might not be a basketball player, musician, or designer. Actually, scratch that. He does make music...

By Andrew Rizzo
Nike Unveils The Sabrina 4 Signature Shoe

Nike Unveils The Sabrina 4 Signature Shoe

When Nike Basketball introduced Sabrina Ionescu’s first signature shoe, the goal was clear: build a performance model that matched one of the most precise and relentless guards in...

By John Kim