Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Travis Scott Wears His Purple Air Jordan 4 To Game 7 Of The Western Conference Finals
During last night’s Western Conference Finals Game 7 between the Houston Rockets and Golden State Warriors, Travis Scott was sitting courtside in a purple version...
Up Close With The Travis Scott x Nike Air Force 1 In “Sail”
With the departure of Drake to the Three Stripes, Travis Scott is quickly becoming Nike’s number one endorser from the music industry with high profile...
Travis Scott x Nike Air Force 1 Low Releasing In Sail
Travis Scott’s been busy creating bangers for both Nike and Jordan lately as a new colorway of his Air Force 1 has surfaced on Nike’s...
Official Images Of The Travis Scott x Air Jordan 4 “Cactus Jack”
The long wait for official images of the Travis Scott x Air Jordan 4 “Cactus Jack” collaboration is finally over. While official images are not...
Travis Scott Reveals Nike Air Logos On His Upcoming Air Jordan 4 Collaborations
Last week, Marcus Jordan took to Twitter to show detailed images of the upcoming Travis Scott x Air Jordan 4 collaboration with “Cactus Jack” branding on...