Aside from top notch product, Nike, a company that needs no advertising, is known for possessing an unparalleled marketing campaign. Nike’s reach is very broad; it can make you laugh as much as it can touch your heart, or it can leave you dumbfounded and speechless. At the bottom of Nike’s intentions is the desire to inspire, and this latest Nike video advertisement, titled “Human Chain”, does just that. It urges you to push forward while looking back at your displacement from just a split-second ago, as one short action is actually a chain of events sparked by the will to progress and move forward. The star-studded video, featuring Deron Williams, Maria Sharapova, and Quinton ‘Rampage’ Jackson, is right after the jump so check it out; by the video’s end, you’ll have nothing more to say than…”whoa”.
Nike ‘Human Chain’ Commercial
John Kim
February 12, 2010
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