Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
24 Kilates x Los Peperetes x New Balance ML581
Plenty of sneaker designs have been based on adult beverages over the past few years, but there’s only one store who’ll release a collaboration for...
nonnative x New Balance CM997HNN ‘Dune’ – New Images
With this new drop coming up next month, nonnative will have successfully started each of the last two years with two New Balance collaborations that...
Burn Rubber x New Balance MT580 ‘Workforce Pack’
Detroit’s Burn Rubber stole the New Balance spotlight last year, becoming one of the brand’s best received collaborators and securing a lofty spot in the...
mita sneakers x New Balance ML581
The New Balance 581 has yet to hit retailers, but it’s clear the company is putting quite a bit of energy behind it, with no...
Frapbois x New Balance ML574
Despite their reputation as among the leaders in Japanese collaborations, New Balance has managed to stay at arm’s length from the trend toward utilizing wild animal prints over...
New Balance 574 ‘Dragon Pack’
New Balance is known as one of the leaders when it comes to collaborating with Japanese brands and issuing Asia-exclusive limited editions. This newest pack...
J.Crew For New Balance 1400 – Mocha + Wine
Matching New Balance’s knack for superb yet unassuming classic runners with J.Crew’s ever popular brand of mainstream luxury seems like such an obvious fit, it’s...
nonnative x New Balance CM997 ‘Dune’
Japanese streetwear label nonnative started 2011 with a bang, releasing their New Balance CM1500 ‘Coyote’ just three days after the ball dropped, and it looks like...
UNDFTD x Stussy x HECTIC x New Balance CM996 SMU – Release Info
In the weeks since our initial preview of this New Balance super-collabo, the University of Michigan football team has fallen out of the national championship...