Up Close With The Nike Kyrie 4 “Cinnamon Toast Crunch”

Ross Dwyer August 2nd, 2018 (updated)

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It’s safe to say that nobody in the NBA loves cereal more than Boston Celtics point guard Kyrie Irving. After an extra-limited “Wheaties” take on his Nike Kyrie 4—a shoe that was only made in a run of 100—the Swoosh Brand is drawing from Kyrie’s love of the sweet breakfast food again, this time for a Cinnamon Toast Crunch-inspired colorway.

The shoe features a light tan upper, perfectly matching the color of the cereal. Accents arrive via a speckled white Swoosh and midsole—a possible nod to the sweet cinnamon flakes the cereal leaves in the milk—and a gum outsole that features detailing matching the colors used for the Cinnamon Toast Crunch logo. Kyrie’s signature pyramid logo appears on the left heel, while a General Mills (the cereal’s manufacturer) logo arrives on the right shoe, and both tongues feature the Cinnamon Toast Crunch logo. There’s no word on a release date for these cereal-inspired kicks yet, but stay tuned to our Sneaker Release Dates page for updates on the “Cinnamon Toast Crunch” Kyrie 4 and all other Nike Basketball models and enjoy your best look yet at the new colorway below.