Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Official Images Of The Union LA x Jordan Zoom ’92 “Guava Ice”
Union LA‘s recent collaboration with NIKE, Inc. has been lauded for its Air Jordan 4 duo, but its Jordan Zoom 92 has garnered some attention,...
Kawhi Leonard Brings His Sweet Tooth To The New Balance KAWHI “Jolly Rancher Collection”
Ahead of Halloween 2020, Kawhi Leonard and his New Balance family have announced the KAWHI “Jolly Rancher Collection”, which includes the Los Angeles Clippers guard’s...