Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Off-White x Air Jordan Apparel Collection Releases On November 12th
As the Off-White x Air Jordan 2 Low nears its retail debut, several apparel items designed to accompany the sneaker duo have arrived to select...
Official Images Of The UNION LA x Air Jordan 2 “Grey Fog”
First teased via mock-up in late October, UNION LA‘s Air Jordan 2 “Grey Fog” collaboration has recently emerged via official images. Occasionally, early depictions of...
Official Images Of The Quai 54 x Air Jordan 1 Low
Confirmed alongside new uniforms for France’s national basketball teams, the Quai 54 x Air Jordan 1 Low has recently emerged via official images. While predominantly...
Off-White x Air Jordan 2 Low Features Michael Jordan’s Autograph
Days removed from officially announcing his “Dear Summer” collection via Nike SNKRS, Virgil Abloh reportedly already has his eyes set on the next project: an...
First-Look At The Union x Air Jordan 4 “Taupe Haze”
In early March, the Chris Gibbs-led Union Los Angeles confirmed that it’d follow up 2020’s divisive Air Jordan 4 duo with more collaborations with NIKE,...
Are Virgil Abloh And Nike Working On An Off-White “The Twenty” Collection?
Virgil Abloh helped NIKE, Inc. change the sneaker landscape four years ago through his Off-White label’s “The Ten” collection, which deconstructed (you guessed it) 10...