Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Another Look At The Concepts x Nike SB Dunk Low “White Lobster”

Concepts and Nike have long been delivering concept-driven footwear to in-the-know folks. Although the Massachusetts-based boutique has gained new followers thanks to styles like the...

By Jovani Hernandez October 24, 2022
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How To Buy The HUF x Nike SB Dunk Low

First things first: rest in peace Keith Hufnagel. Despite passing away due to brain cancer in September 2020, the New York City-native continues to live...

By Jovani Hernandez October 17, 2022
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Official Images Of The SOULGOODS x Nike SB Dunk High

After joining forces with the Chuck 70 last May, Beijing-based streetwear label SOULGOODS is officially starting its relationship with The Swoosh for a first-time collaboration...

By Jared Ebanks October 15, 2022
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