Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

END. Takes Inspiration From Bauhaus Movement For Next adidas Originals Collection

English retailer END. has just unveiled its Bauhaus-inspired adidas Originals collection. The unreleased lineup – which drops on Feb. 24 – includes three silhouettes from the...

By Jovani Hernandez February 20, 2023
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Pop Trading Company And adidas Skateboarding Debut Collection For The Outdoors

Pop Trading Company was founded in Amsterdam in 2013 by Messrs Peter Kolks and Ric van Rest. Over the last 10 years, the tight-knit collective...

By Jovani Hernandez February 15, 2023
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Sean Wotherspoon Unveils The adidas Gazelle Hemp, Confirms Several Pairs

Since joining adidas in early 2020, Sean Wotherspoon has been on a mission to create eco-conscious footwear. All of his SUPEREARTH projects have featured non-virgin...

By Jovani Hernandez February 14, 2023
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adidas Y-3 Gives The Marathon TR Two Understated Makeovers For Spring/Summer 2023

adidas Y-3 recently unveiled two simple makeovers to the iconic Superstar. As a follow-up, the imprint has revealed two uniform takes on the Marathon TR...

By Jovani Hernandez February 6, 2023
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