Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
The Pharrell x adidas NMD HU Further Harkens Animal Print Embroidery
Having established their latest iteration of the groundbreaking adidas NMD HU over the summer, Pharrell and The Three Stripes continue to expand their partnership while...
The and wander x adidas TERREX Collection Is Designed With Adventure In Mind
and wander — founded by former Issey Miyake designers Keita Ikeuchi and Mihoko Mori — have amassed a sizable and dedicated following that includes the...
Fend Off The Covenant With The Halo Infinite x adidas NMD V3 “UNSC”
As 343 Industries first foray into the modern live-service gaming industry, Halo Infinite has returned the iconic franchise to its gameplays true single player format...
Homer Simpson Backs Into The Bushes Of This Upcoming adidas Stan Smith
The fact that The Simpsons is still on the air should speak enough about its significance. And whether you’re a fan of the series or...
NEIGHBORHOOD And adidas Prepare Two Understated Takes On The ADIMATIC
While NEIGHBORHOOD has maintained several partnerships over the course of the last few years, none match up to the length of their ongoing collaborative relationship...
Marge Lets Her Hair Down For Upcoming The Simpsons x adidas Superstar
One of the longest-running and most iconic series to ever grace television, The Simpsons has remained on the air for several generations. Iconic characters the...
CircoLoco Channels Music, Summer, And Inclusivity With Upcoming adidas Forum Low
One of the most renowned dance parties to ever grace the Ibiza nightlife, CircoLoco has been serving up good vibes for over two decades now....
IRAK Takes A Minimalistic Approach To Their Upcoming adidas Sambas
Legendary graffiti crew IRAK, following their reunion with the Three Stripes back in 2020, is once again dressing up an adidas classic. But this time...