Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

KITH Unveils adidas Footwear In Element Exploration Agency Collection

Ronnie Fieg heads to the great outdoors for his next collaborative capsule titled Element Exploration Agency, a broad collection that includes Columbia Sportswear, adidas, Tumi,...

By Sneaker News March 23, 2018
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Ronnie Fieg Teases Upcoming adidas Terrex Collaboration

Ronnie Fieg and adidas have joined forces once again – this time on the Terrex, a durable, all-terrain sneaker featuring Boost cushioning, a tough Gore-Tex...

By Ross Dwyer March 20, 2018
4971