Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
The Marimekko x adidas SS23 Collection Begins Releasing On April 1st
Following their split from Beyonce and her IVY PARK line, adidas continues to look for compelling new collaborators to drum up conversation. Celebrated worldwide for...
Fucking Awesome’s Jason Dill Has An adidas Samba Collaboration Coming
The adidas Samba has been getting a lot of love on the collaboration front, contributing to its arrival as one of the “it” lifestyle sneakers...
First Look At A Fear Of God x adidas Sample
Since the official announcement of its partnership over two years ago, the Fear of God adidas union has yet to truly stamp its arrival into...
Beyoncé And adidas Call It Quits, Sources Say
Beyoncé and adidas have reportedly agreed to terminate their partnership. The news was first covered by The Hollywood Reporter and comes by way of an...
The adidas Y-3 Qisan Knit Returns In A Classic “Black/White” Finish
The adidas Y-3 line seemingly hasn’t benefitted from the rise in popularity of high-end sportswear collaborations, but the line continues to produce products. Case in...
Packer Shoes Puts A Collaborative Spin On The adidas FYW Intimidation
Though they may be heading in a new direction, adidas Basketball has not lost any touch with their roots. Throughout the upcoming year, the Three...
YOUTH OF PARIS And adidas Drop Another Campus 80s On March 20
YOUTH OF PARIS and adidas initially dropped their first Campus 80s proposition in January 2022. Ahead of spring, both imprints have unveiled that the mostly-black...
The INVINCIBLE x DAYZ x adidas Campus 80s “Black Tweed” Releases On March 24
This article was published on March 15, 2023 and updated on March 21, 2023 The black pair of the INVINCIBLE x DAYZ x adidas collaboration...
The Second Gucci x adidas Collection Welcomes The ZX8000 And More Gazelles
Despite being in dire straits financially, the Three Stripes have not lost any momentum, continuing to team up with some of the biggest names in...