Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Where To Buy The Travis Scott x Air Jordan 1 Low OG SP “Olive”

The final Air Jordan 1 collaboration by Travis Scott (at least for the foreseeable future) is finally here, and the Houston native may have saved...

By Sneaker News April 25, 2023
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Guo Ailun’s Player-Exclusive Roster Expands With The Air Jordan 37 Low

Over the past handful of years, Chinese superstar Guo Ailun has received player-exclusive pairs from the Jumpman family. Recently, the Liaoning Flying Leopard has added...

By Jovani Hernandez April 18, 2023
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Trophy Room x Air Jordan 1 Low OG Full Packaging Revealed

Updated February 6th, 2024: The Trophy Room x Air Jordan 1 Low OG is expected to release on March 21st, 2024. New images reveal the...

By Jovani Hernandez April 17, 2023
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Union LA’s Upcoming Air Jordan 1 Collaboration Includes Footscape Woven Elements

In late March, it was reported that Union LA would have another Air Jordan 1 collaboration in the works, with August being the intended month...

By Sneaker News April 11, 2023
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