Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

The Travis Scott x Air Jordan 6 “British Khaki” Releases Tomorrow

To make a stacked week of drops even better, Travis Scott and Jordan Brand are delivering the collaborative Air Jordan 6 “British Khaki” right in...

By Michael Le April 29, 2021
29562

Where To Buy The Travis Scott x Air Jordan 6 “British Khaki”

UPDATE (04/30/2021): The Travis Scott x Air Jordan 6 raffle is live again here. First teased in early September 2020, Travis Scott‘s Air Jordan 6...

By Sneaker News April 26, 2021
244812

Best Look Yet At The Travis Scott x Air Jordan 6 “British Khaki”

It’s been a rather quiet year for Cactus Jack’s forays in footwear since the release of his Travis Scott Air Max 270 nearly one year...

By Sneaker News April 12, 2021
51843

Travis Scott Helps Celebrate The Air Jordan 6’s 30th Anniversary With “British Khaki” Colorway

Travis Scott‘s name alone demands an audience. With every collaboration — no matter how random or odd — the fans line up in droves, filling...

By Michael Le March 5, 2021
37806

First Look At The Travis Scott x Air Jordan 6 “British Khaki” In Pre-School Sizes

Rumors of another Travis Scott x Air Jordan 6 are certainly nothing new. But as we near closer to the “British Khaki” colorway’s Spring 2021...

By Michael Le February 25, 2021
4026