Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
The Supreme x Nike Air Max 98 TL Releases This Thursday, November 3rd
Nike has enlisted the help of Supreme countless times over the course of the last two decades. And for Fall/Winter 2022, they’ve once again joined...
The White/Blue Social Status x Nike Air Penny 2 “Playground” Releases On November 4th
As the world awaits The Whitaker Group’s next Air Jordan projects, James Whitner and team are moving forward with the second installment of their Social...
The Nike Air Max 97 Pays Homage To Hong Kong’s First Gold Medal Fencer Cheung Ka Long
In 2016 during the Rio De Janeiro Olympic Games, Hong Kong native Cheung Ka Long became the first athlete representing the city to win an...