Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Classics Unboxed: See-Through Toeboxes With CLOT’s Crazy Nike Air Max 1

Chinese creative agency CLOT has had some rather strange Nike collaborations throughout its tenure teaming up with the Swoosh. Their most recent Nike creation brought...

By Patrick Johnson December 15, 2016
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You Can Customize “What The” Pendleton Options On NIKEiD Today

We’ve seen some crazy options come to NIKEiD in the past, but nothing like this before. Today Nike announced that they’d be combining their patented...

By Patrick Johnson December 2, 2016
16138

Classics Unboxed: Parra’s Nike Air Max 1 “Amsterdam” Paid Homage To The City’s Infamous Underbelly

Dutch artist Parra’s Nike Air Max 1 “Amsterdam” collaboration remains one of the most sought after collaborative renditions of Tinker Hatfield’s iconic 1987 visible air...

By Patrick Johnson December 1, 2016
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NIKEiD Now Has Premium “Will Leather” Options For Its Most Popular Models

The freshly overhauled NIKEiD has a number of awesome new updates for their Fall/Winter 2016 schedule. Earlier today we saw NIKEiD and Pendleton join forces...

By Patrick Johnson November 3, 2016
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Liberty And Nike Return For A Summer 2016 Footwear Collection

London’s own Liberty has teamed up with Nike Sportswear a number of times over the past half-decade to bring us updated running silhouettes outfitted with...

By Patrick Johnson June 13, 2016
7778

Nike Brings Pendleton Materials To Three Iconic Running Models

Nike Sportswear and Pendleton Woolen Mills have joined forces once again for another set of sneakers including the Air Max 1, Air Max 90, and...

By Zack Schlemmer May 10, 2016
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The atmos x Nike Air Max 1 “Elephant” Is Releasing On Air Max Day 2017

With this year’s Air Max Day 2016 celebration in the books, Nike Sportswear already has big plans for next year’s festivities, as the atmos x...

By Patrick Johnson March 28, 2016
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Nike Is Re-releasing The Legendary atmos x Air Max 1 With Different Materials

The atmos x Nike Air Max 1 “Safari” from the early aughts is making a comeback almost a decade and a half later, only this...

By Patrick Johnson February 12, 2016
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