Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Questlove x Nike Air Max 90 – Coming in 2010
We all know that Questlove of The Roots is no stranger to the sneaker game. Aside from his work on the drums, he is perhaps...
Ben Drury x Dizzee Rascal x Nike Air Max 90 – New Video
Dizzee Rascal’s fourth album is set to drop next Tuesday so Nike is going to drop the Ben Drury-designed Air Max 90s with its name...
Dizzee Rascal x Nike Air Max 90 – Tongue N’ Cheek
To celebrate the release of Dizzee Rascal’s fourth album, Tongue N’ Cheek, the UK rapper has teamed up with Nike to create a very special...
Huf x Nike Air Max 90 Current Huarache – ‘Huf’arache
There’s an earthquake on the way so powerful it can’t be restrained to a single area. Well, actually, earthquakes can’t be held up at all,...
Nike Basketball + Sportswear Holiday 2009
We’ve seen a ton of previews for Summer 2010 Nikes over the past few days. They’ve all been basketball releases, but this set we have...
DQM x Nike Air Max 90 Current Huarache – Bacon Sample
The Nike Air Max 90 Current Huarache is bringing the heat over the rest of 2009. A vibrant red edition on the way mimics the...
Nike LIVESTRONG – Air Max 1 + Air Max 90 + Air 180
We have recently shown you some individual previews of the Air Max 1 and Air Max 90 installments of Nike’s LIVESTRONG collection and now we...
Ben Drury x Dizzee Rascal x Nike Air Max 90 Current Boot
We saw just a glimpse of Ben Drury’s design for Dizzee Rascal’s Nike Air Max 90 yesterday, and now we see a few similarly-enigmatic snaps...
Nike x Ben Drury x Dizzee Rascal – Air Max 90
Nike has an interesting upcoming project with not one but two artists; UK artist, Ben Drury, gives us a preview of this simple but premium...