Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
White Mountaineering And adidas Update Two Models With Primeknit For New Fall/Winter 2017 Collection
White Mountaineering and adidas Originals continue their seasonal partnerships once again with a second drop for Fall/Winter ’17, presenting an all-new set of footwear and...
A$AP Ferg Debuts His New adidas Skateboarding Collection in Nandos Music Video
A$AP Ferg has been a fashion staple in the hip-hop world since bursting onto the scene as one of the complimentary players in the long...
adidas and Concepts Captivate Boston During Week Of Store Launch
This past week, adidas and Concepts officially opened doors to a co-curated retail location that wipes away the conventions of a “pop-up shop” and introduces...
A$AP Ferg And adidas Skateboarding Preview Second Trap Lord Collection
A$AP Ferg launched his first adidas collaboration back in November 2015. Since then, his career has blown up even more thanks to his second album...
BBC Will Exclusively Release Pharrell’s adidas NMD Human Race Trail “Cotton Candy”
This November 11th marks the next wave of adidas NMD styles from Pharrell’s globally conscious Human Race collection. Of the wildly colorful and perhaps garish...
Store List For The BAIT x adidas Consortium EQT M.O.D. Cage Pack
BAIT and adidas Consortium get technical for their latest project, the “Research & Development” pack featuring the EQT Support Ultra and EQT Future Boost in...
Tyshawn Jones Adds Premium Snakeskin to his adidas Pro Model Vulc ADV
Tyshawn Jones and adidas Skateboarding put in some premium effort to reimagine one of the three stripe’s most prolific skate options in the adidas Superstar...
Sneakersnstuff Pays Homage To Primeknit And BOOST With adidas EQT “Materials” Pack
Primeknit and BOOST are the sure-fire saviors of the adidas brand. While these two innovative materials came into the scene in 2013, it wasn’t until...
BAIT Brings Glow In The Dark To A Revised EQT Support 93/16 Ultra Boost
BAIT and adidas are cooking again as the renowned sneaker/toy shop teams up with the German sportswear brand for a revised take on the EQT...