Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Where To Buy The Jordan atmos Pack

The Jordan atmos Pack highlights this weekend’s sneaker releases and it might be one of the most sought after drops of the entirety of 2017...

By Patrick Johnson March 16, 2017
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Nike Talks With atmos Designer Hirofumi Kojima About The Upcoming atmos Nike/Jordan Pack

It’s been three decades since Tinker Hatfield brought the concept of visible air to fruition, and while the Air Max 1 and Jordan 3 were...

By Patrick Johnson March 10, 2017
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Nike And Jordan Pay Tribute To 2 Of Tinker Hatfield’s Best Creations With The atmos Pack

Tinker Hatfield changed the sneaker game forever when he introduced the Nike Air Max 1 over three decades ago. The visible air-wielding model has since...

By Patrick Johnson March 9, 2017
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