Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Ghostface Killah’s “Pretty Toney” Alter Ego Brought To Life In Extra Butter x ASICS Collaboration

In just the second year of its existence, Complex Con has become a hotbed for exclusive sneaker releases. Part of the big-ticket line-up of shoe-drops...

By Sneaker News October 24, 2017
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Highs And Lows x ASICS “Submariner” Releases This Saturday

You may recall Highs and Lows releasing the ASICS GEL-Lyte V “Medic” in 2015. Now the Australian sneaker shop is revisiting the military theme with...

By Zack Schlemmer October 10, 2017
1914

Patta and ASICS Join Forces Once Again For New Knit Version of the GEL-Mai

Few collaborative partnerships in the sneaker world have been as long lasting and consistently successful as that of Patta and ASICS, and the two join...

By Zack Schlemmer October 9, 2017
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The mita Sneakers x BEAMS x ASICS GEL-Lyte III “Souvenir Jacket” In Navy Releases Globally Tomorrow

After releasing in Japan last month, the second mita Sneakers x BEAMS x ASICS GEL-Lyte III “Souvenir Jacket” finally gets a global release tomorrow. Following...

By Zack Schlemmer October 6, 2017
11186

Size? And ASICS Pay Homage To Baseball In Japan

UK sneaker retailer size? has teamed up with ASICS for a sneaker inspired Japan’s most popular sport, baseball. Using the recently re-introduced GEL-Lyte—the original model...

By Zack Schlemmer October 2, 2017
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