Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Classics Unboxed: See-Through Toeboxes With CLOT’s Crazy Nike Air Max 1
Chinese creative agency CLOT has had some rather strange Nike collaborations throughout its tenure teaming up with the Swoosh. Their most recent Nike creation brought...
Classics Unboxed: Parra’s Nike Air Max 1 “Amsterdam” Paid Homage To The City’s Infamous Underbelly
Dutch artist Parra’s Nike Air Max 1 “Amsterdam” collaboration remains one of the most sought after collaborative renditions of Tinker Hatfield’s iconic 1987 visible air...
NIKEiD Now Has Premium “Will Leather” Options For Its Most Popular Models
The freshly overhauled NIKEiD has a number of awesome new updates for their Fall/Winter 2016 schedule. Earlier today we saw NIKEiD and Pendleton join forces...
atmos Designs A Reebok Instapump Fury Inspired By The “Electric Town”
atmos and the Reebok Instapump Fury are a match made in collaborative heaven. The Japanese imprint has teamed up with the vector brand on multiple...
Liberty And Nike Return For A Summer 2016 Footwear Collection
London’s own Liberty has teamed up with Nike Sportswear a number of times over the past half-decade to bring us updated running silhouettes outfitted with...
Nike Is Re-releasing The Legendary atmos x Air Max 1 With Different Materials
The atmos x Nike Air Max 1 “Safari” from the early aughts is making a comeback almost a decade and a half later, only this...