Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Rimo x Reebok Classic Leather “Tokyo”
An extended collaboration curated by the legendary graffiti artist Stash, the Reebok City Classics Collection adds to the Classic Leather’s 30th anniversary celebration with a...
SneakersNStuff x Reebok Classic Leather 30th Anniversary – Available
Launching on the last Saturday of January with a quick in-house sell-out, the SneakersNStuff x Reebok Classic Leather was the first introduction from the ongoing...
Planet Funk x Reebok Classic Leather
Italian EDM group Planet Funk has been around for what qualifies for ‘forever’ in the world of electronic music. They’ll be celebrating a fifteenth anniversary...