Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
A High Fashion Redesign for the Puma Disc Blaze by Alexander McQueen
The classic Puma Disc Blaze gets a contemporary high-fashion makeover compliments of the designers at Alexander McQueen. The label gives the Disc Blaze a look...
Deal x Puma “3D” Pack Available
Chinese sneaker shop Deal links with Puma for a very special two-pack of retro runners with one very special feature: they’re 3D! Of course, every...
ALIFE’s Collaboration With Puma Continues With Four More Sneakers
Out of nowhere comes four more editions to the ALIFE x Puma collaboration, which now appears to be an ongoing partnership between the New York...