Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
The Hundreds Hoya “Major vs. Wish” Pack – Available
What happens when an LA-based streetwear brand brings on boutiques from Atlanta and DC to join up on what’s emerging as the collaborative canvas of...
Horween x Vans Vault Oxford Toe Cap
Vans once again puts the fine products from Chicago’s Horween Leather to use on a new pack of Vault releases, but this time instead of...
Porsche Design x adidas Bounce S3
Porsche Design’s partnership with adidas has produced some super-sleek upscale lifestyle sneakers over the past few years, but this latest release goes a step further...
adidas Y-3 LA Trainer
It wasn’t with perfect regularity (1968 and the boycotted ’80 Moscow games come to mind, along with the fact tha the Seoul is a wristwatch...
Ellesse Heritage “Fab Five” Collection – Fall/Winter 2012
The longstanding Italian athletic brand Ellesse unveiled a new round from their ongoing collaborative capsule last week, wherein five of the world’s freshest retailers each...
Jeremy Scott x adidas Originals JS Snow Boot
Jeremy Scott’s adidas Originals by Originals collaborations continue to push the envelope and have evolved to the point where a reflective zip-laced hightop with Mercury...
Jeremy Scott x adidas Originals JS Wings 2.0 “Metallic Silver” – Available
A model overshadowed by the now infamous ‘Handcuff’ Roundhouse Mid in earlier previews, it’s a zipper-embellished Jeremy Scott design that actually ends up making it...
Jeremy Scott x adidas Originals Instinct Hi “Animal Print”
Jeremy Scott is known for producing some of the most insane sneaker designs you’ll find on any store shelves, but he’s also somewhat predictable when...
adidas Y-3 – September 2012 Releases
adidas garners a ton of attention thanks to Jeremy Scott’s collaborations, but if you’re talking about long-term impact, no one has contributed more neckbreakers to...