Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Lacoste x mita sneakers – Missouri 85 Mid
The last Missouri we showed you from Lacoste was a classy affair: Shoes-Up chose a woolen black upper in reference to another icon of...
Stash x Lacoste Revan-Ardeur Sneaker
Stash posted a teaser of the his collaboration with Lacoste back in mid October but there was only a back of the two colorways. Freshness...
Fila x R. Sole – Black Patent Crocodile
Fila has been creating a nice come back campaign with a number of new models and reintroductions of old models this past year. Just last...
Ubiq x Montage – Fatima – “Grape”
Ubiq just showed us their new patent leather releases for fall/winter and here’s another eyecatching pair. It’s a collabo with Montage on the Fatima model...
Aloha Rag x Jil Sander
There’s arguably more hype around the Nike Air Yeezy than any sneaker we can remember, but before Kanye West became one of them r&b sangers and...
Creative Recreation – Holiday 2008 Collection – Barneys NYC Exclusives
We already showed you Creative Recreation’s exclusive Kaplans for Barneys, and now the rest of the collection has surfaced. This holiday collection adds a...
Creative Recreation Kaplan – Barneys NYC Exclusive
ALIFE has been successful in releasing exclusives for Barneys, and recently Converse found the same to be true. Up next is Creative Recreation. They’ve created...
Kid Robot x Shofolk – Alaric
Kid Robot has most recently teamed up with Shofolk to make their own version of Shofolk’s Alaric. The alaric is a hybrid between a trainer...
Greedy Genius x Lupe Fiasco – Paratrooper Mid – Woven Reptile Leather
Greedy Genius continues to collaborate with hip-hop stars in an attempt to increase visibility (sure worked for Supra; try *not* to think of Lil’...