Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Alexander McQueen x Puma Montapon Luxe
Puma just debuted their Bharrington Mid, a fairly rugged sneaker-boot whose distinctive eyestay reminds us of the ’90s basketball-inspired Supra Skytop III. But a closer...
Alexander McQueen x Puma Joust + Street Climb
Puma has long been known as the leader in that quintessentially European sleek sneaker look, but with a variety of brands adopting similar styles, the...
Alexander McQueen for Puma Deck Lo
While you’re looking for a second job to cover the expenses for this weekend’s big releases, let’s not forget that the Nike Air Yeezy 2’s...
Alexander McQueen x Puma Street Climb Leather
Distinguished British fashion designer Alexander McQueen passed away just over two years ago, but his eponymous label’s partnership with Puma has continued in tribute to...