Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Whiz Limited And mita Collide For Another Starry New Balance 1700 Collaboration
The New Balance 1700, relative to the newer series of 992s and 327s, has become a vehicle for nostalgia throughout this past month — something...
mita sneakers x New Balance ML581
The New Balance 581 has yet to hit retailers, but it’s clear the company is putting quite a bit of energy behind it, with no...
Oshman’s x mita sneakers x New Balance H710
New Balance has seriously ramped up their trail shoe production in recent years, hits like the MT580 allowing for the expansion of the 574-inspired line...