Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Vintage Robot And Mecha Inspire The Stray Rats x New Balance 991
Its Y2K-style aesthetic still making waves in the world of streetwear, Stray Rats has emerged once more in the realm of footwear with their next...
Stray Rats Teases Two Collaborative New Balance 991 Colorways
Though still an underdog in many respects, Stray Rats is responsible for some of New Balance’s most exciting collaborations. And it seems more are on...
Slam Jam Honors A Shopping Landmark With Their New Balance 991 Collaboration
2020 was no doubt New Balance’s year. But what of 2021? Though they may have started off rather slow, the brand is quickly picking up...
The New Balance 991 Celebrate Its 20th Anniversary With Two Grey Options
The New Balance 991 didn’t have the momentum-driven year that some of its brandmates did in 2020, but it’s set to take over the new...
Patta’s “Dusty Pink” New Balance 991 Collaboration Releases On January 22nd
Patta and New Balance aren’t strangers to each other, but their recently-surfaced New Balance 991 collaboration – which begins its rollout on January 22nd – has...
Patta x New Balance 991 Releasing In January
Towards the latter half of 2020, Patta began teaming with an extensive roster of brands. With names the likes of Reebok and Vans, the Amsterdam-based...