Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Concepts’ New Balance 998 “C-Note” Collaboration From 2013 Returns On October 5th
This article was published on September 26th, 2023 and updated on October 3rd, 2023 VIP access for the “C-Note” HERE – Boston’s Concepts is re-issuing...
Kith Reveals New Balance 998 Collaboration On Shoes Master Vol. 39 Cover
Ronnie Fieg recently unveiled the latest Kith x New Balance 998 collaboration on the cover of Shoes Master. Expected to launch before 2023 ends, Fieg...
New Balance And J.Crew Team Up Again For A Duo Of New Balance 997Hs
New Balance and J. Crew are far from strangers to each other. The duo even celebrated the 10th anniversary of their partnership just last year...
Ronnie Fieg And New Balance Begin Their “Steel Blue” Series With The 992 And 998
Though he first leaked his “Steel Blue” New Balance 992 on social media, Ronnie Fieg was mindful to keep quiet a few of the more...
KITH Debuts “Shark” Colorway In Upcoming New Balance 998 & 990v2 Collaborations
New York-based retailer/lifestyle brand KITH is preparing to release their new FW19 collection in the coming weeks, and part of that expansive, extensive effort is...
DTLR VILLA And New Balance To Release Philadelphia Exclusive 998
Aside from the city’s overwhelmingly popular cheesesteaks, the city of Philadelphia has grown to be a dominant force in sports, often breathing a sort of...
KITH Releases A New Balance 99X Classics Collection
New Balance has always prided themselves on their heritage silhouettes and their quality construction. Both play an undeniable part in their legacy, and are unquestionably...
J.Crew And New Balance To Drop A 998 Inspired By Hot Dog Condiments
J Crew’s long-standing partnership with New Balance continues, as the two have teamed up for a summertime New Balance 998 colorway, inspired by classic hot...
Todd Snyder And New Balance Create A “Dark And Stormy” 998
New York-based menswear brand Todd Snyder is no stranger to the classic New Balance 998, having released special editions like the “Sunset Pink,” “Dirty Martini,” ...