Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Keith Haring and Reebok Classics Present “Crack is Wack”

Both Reebok and Keith Haring took flight in the 1980s in two completely different scenes. While Keith Haring was busy painting New York City with...

By Patrick Johnson June 18, 2014
2454

Keith Haring x Reebok Pump Omni Lite “Crack is Wack”

The late Keith Haring has been paired with Reebok Classics since early 2013, and now it looks like we’ll be getting a second helping of...

By Patrick Johnson June 11, 2014
2981

Keith Haring Foundation x Reebok Classics Part Two

Reebok Classics VP Todd Krinsky describes the brand’s partnership with the Keith Haring Foundation as a project that “Allows us to reimagine the artwork of...

By Aaron Hope March 24, 2013
1658

Keith Haring x Reebok Classic Leather Pack

Thursday, January 31st mark the latest chapter of the Reebok Affili’art collection, as the latest collection launches at Boston’s Bodega.  Keith Haring’s unique mixture of...

By Aaron Hope January 30, 2013
1465

Keith Haring x Reebok CL Leather Clean Fashion

They rose to prominence during different eras, so Swizz Beatz never spent time in the studio with 2Pac, though he did remix the ‘Untouchable’ single...

By Aaron Hope November 4, 2012
887