Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Reebok Continues 3:AM Series With Atlanta-Based Creatives
Reebok has teamed up with Atlanta-based creative collection LVRN (aka LoveRenaissance) to continue their 3:AM sneaker series on the heels of their recently released NYC...
Curren$y’s Reebok Question Collaboration Features A Stash Pocket
After first teaming up with Reebok and Sneaker Politics in February of last year for a weed-inspired Club C constructed of hemp, New Orleans rapper Curren$y...
atmos Reveals Upcoming Reebok DMX Run 10 Collaboration
atmos is taking a brief rest from its numerous collaborations with Nike to offer its design talents to Reebok and the DMX Run 10. While...