Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Footpatrol And Highs & Lows Create “Common Youth” Collaboration With Reebok
London-based retailer Footpatrol and Perth, Australia-based shop Highs & Lows are gearing up to release a collaborative collection utilizing two of Reebok’s most iconic silhouettes....
Cam’Ron And Reebok’s Third Collaboration To Feature The Question Mid
Cam’Ron and Allen Iverson have a lot in common. Both known for their outspoken nature and no-holds-barred style (Iverson on the court, Cam’Ron on the...
mita Teams With Winiche Co. For An Electric Reebok DMX RUN 10
The Reebok DMX Run 10 continues to be a favorite collaborative silhouette for Japanese brands. After atmos lent their touch to a black/volt pair earlier...
Packer And Reebok Dress The Club C “Marcial” With Cream Tumbled Leather
Since its introduction in 1985, the Reebok Club C has been a masterful model of simplicity: a versatile, clean silhouette that can be worn by...