Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

The Final Reebok x Eames Office Collection Releases On December 11th

And just like that, the industry-pushing partnership between Reebok and Eames Office comes to a close on December 11th. Since October 2021, the aforementioned duo...

By Jovani Hernandez December 5, 2023
1089

Needles Crafts Four Different Renditions Of The Reebok Beatnik Moc

Needles, one of the Nepenthes umbrella’s crowning jewels, has produced a catalog replete with many a collaborative work, from horsebit-adorned Dr. Martens to intentionally mismatched...

By Michael Le January 2, 2023
1582