Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
HYMNE & Reebok Announce Their First Collaboration On The Classic Nylon and Club C
Since courting Pyer Moss founder Kerby Jean-Raymond, Reebok has worn plain their appreciation for the experimental side of the industry. Through that relationship is no...
The JJJJound x Reebok Club C Suede Collection Drops May 9th
Updated April 23rd, 2024: Official images of the JJJJound x Reebok Club C collection have landed. In addition to the “Cork” colorway we first saw,...
END. Partners With Mike Skinner Of The Streets For Two Reebok Classic Leathers
The next END. x Reebok collaboration honors two beloved UK institutions with huge cult followings, one being the Reebok Classic Leather and the other being...
The PLEASURES x Reebok “Not Guilty” Collection Highlights Inequities In The Cannabis Industry
PLEASURES and Reebok are joining forces to highlight an important cause on 4/20; systematic inequities in cannabis industry. The initiative stems from Reebok’s “Human Rights...
Old School Vector Tracksuits Inspired Reebok’s First Collaboration With Market
Reebok is closing out an important year with another experimental collaboration – this time tapping Mike Cherman’s Market label. Throughout its history, Reebok has been at...
Dime’s Next Reebok Collection Reimagines The Club C Revenge
Montreal’s Dime has been busy. Over the last few years, the skate-obsessed cohort has lent its vision to a handful of projects, with the latest...
Fxxking Rabbits, atmos, And Reebok Celebrate The Legacy Of The Club C
Fxxking Rabbits and atmos are back it again, teaming up for a very special colorway of one of the most iconic Reebok silhouettes: the Club...
Tyrrell Winston’s Next Reebok Classics Capsule Is For Artists And Athletes
Tyrrell Winston may be best known for his deflated basketball sculptures, but the Brooklyn-based artist continues to make ripples within the sneaker space through his...
Spyder And Reebok Gear Up For The Slopes With Collaborative Footwear And Apparel
Having collaborated with Supreme back in 2022, Spyder should be well-known even to strangers of the outdoors. But despite their reputation, rarely has the brand...