Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Victor Cruz and Sneaker Room Reveal Nike Air Cruz “Think Pink”
Sneaker Room’s 4th annual Breast Cancer Auction will have a very special addition to the lineup this year thanks to an official collaboration with Nike...
Concepts Recalls Great American Heists In adidas Consortium Collaboration
Great heists have been romanticized through movies, television, literature, and music, and now Boston boutique Concepts is immortalizing one of the greatest American fine art...
Riccardo Tisci And NikeLab Release Training Collection Tomorrow
Givenchy’s own designer extraordinaire Riccardo Tisci has teamed up with NikeLab to bring us a collection aiming to redefine the way we look at training...
Here’s Another Chance At Extra Butter’s Diadora “Spaghetti Western”
Extra Butter‘s love of cinema has been well-documented throughout the brand’s endless supply of well-throughout collaborations over the years. Their latest homage to a film...