Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
United Arrows Dresses The adidas Forum Low In Tonal Off-White Shades
From Bad Bunny’s routine joint efforts with the buckle-strap accompanied model to Jerry Lorenzo’s upcoming Fear of God collection, the adidas Forum Low has been...
Fear Of God And adidas Line Up Four Colorways Of Their Forum 86 Lo
After revealing much of their collection at the Hollywood Bowl earlier in the year, it appeared that Fear of God and adidas were gearing up...
The Fear Of God x adidas Forum 86 Lo Surfaces In “Core Black” Colorway
Having began their long-term partnership around three years ago, Fear of God and adidas have kept us hanging for quite a long time. But that...