Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Stussy x Alakazam x Vans Era
‘Alakazam’ is one of those magical words that’s been attached to everything from Pokemon characters to Shaquille O’Neil feature films, and in this case, it...
Hello Kitty x Vans Spring/Summer 2012 Collection
It’s something you’ll recognize as a fan of Sanrio’s signature character, and though its role as one of the most oft-licensed likenesses in the world...
Supreme x Comme des Garçons x Vans
Last we heard from Japanese clothing label Comme des Garçons, they were cranking out Converse Jack Purcell lowtops as part of the PLAY brand. The last...