Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Pharrell x adidas Originals Stan Smith “Tennis Pack II” – Arriving at Retailers
Pharrell Williams is everywhere this year – atop the Billboard charts, all over your television screens, and inside your sneaker stores. His knack for design...
Concepts x adidas Originals Stan Smith – Release Date
The Concepts x adidas Originals Stan Smith is headed our way this Saturday, October 25th, 2014. The Boston boutique joins the long list of collaborative...
Pharrell Previews a Rainbow of adidas Originals Superstar 80s Colorways
Pharrell and adidas Originals continue to collaborate, utilizing the adidas Stan Smith as a more than ready canvas for the creative visionary’s crafty work. Yesterday we were...
Pharrell x adidas Originals Stan Smith “Tennis”
It’s hard to figure out who is having a bigger year, Pharrell Williams or adidas Originals, but given the two separate fields of music and footwear the comparison is...
Concepts x adidas Originals Stan Smith
That Concepts x adidas project that was promised is of the Stan Smith persuasion. The Boston shop just dropped off their first view of the...