Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
A Union Los Angeles x Air Jordan 1 KO Low Is Expected By Early 2023
Union Los Angeles has become a go-to partner for Team Jumpman over the last handful of years. Ahead of the year’s holiday season, the Chris...
Spider-Man: Across The Spider-Verse To Receive Commemorative Air Jordan 1
Spider-Man: Into the Spider-Verse was a breakout hit upon its premiere in 2018, seeing towering box office numbers as well as its very own collaborative...
First Look At The Nigel Sylvester x Air Jordan 1
Nigel Sylvester — a professional BMX athlete, for the uninitiated — has been riding alongside the Swoosh for as long as we can remember. And...