Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
South Park’s Stan Marsh Is The Face Of This adidas Stan Smith
South Park and adidas have kept quiet since launching one of the better April 20th-related sneaker collaborations in recent memory seven month ago. For their...
The Xbox Series X Manifests Itself Onto The adidas Forum Tech BOOST
Ahead of Xbox’s official 20th anniversary, Microsoft announced its partnership with adidas, which includes commemorative styles of the adidas Forum. The latest proposition draws inspiration...
adidas EQT’s 30th Anniversary Continues With The HANON x Race Walk “Working Men’s Club”
Before the Three Stripes took the footwear world by storm with BOOST-cushioning, it garnered a cult-like following with its adidas EQT series. Throughout 2021, the...