Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Patta May Make The Nike Air Max 1 “Chlorophyll” Again
Patta – and by extension Amsterdam – is synonymous with the Nike Air Max 1. Although the Dutch imprint has worked on Tinker Hatfield’s revolutionary design as...
First Look At The Jacquemus x Nike Air Max 1 ’86
Updated January 27th, 2024: The Jacquemus x Nike Air Max 1 ’86 is revealed in three colorways. It’s apparent that Nike gave Jacquemus free range...
Patta Welcomes The New Balance 991v2 With Two Bold Makeovers
Patta has unveiled its New Balance 991v2 via official marketing material. The latest joint-effort from the European label and North American institution imagines the New...