Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
NikeLab Officially Unveils The Supreme x Air Max 98
Expect the Supreme x NikeLab Air Max 98 in the near future. NikeLab’s Instagram page officially introduced the world to the upcoming collaboration that brings...
Official Images Of The Supreme x Nike Air Max 98 “Sail”
Fresh off of the revelation that there’s two more Supreme x Nike Air Max 98 colorways in the works, today we get a look at...
More Colorways Of The Supreme x Nike Air Max 98 Exist
Supreme‘s latest Nike Sportswear endeavor takes one the long-lost Air Max models from the late 90s to task in the Nike Air Max 98. Two...