Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Raf Simons’ Next adidas Stan Smith Goes Metallic
Liquid Metal donning sneakers had a moment in the sneaker industry two summers ago when Nike Sportswear was dressing seemingly everything in their archives with...
A Rare Look At The adidas Shoe Kanye West Designed A Decade Ago
It took nearly a decade for adidas to convince Kanye West to return to the fold and finally design that collaborative sneaker under the adidas...