Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Travis Scott x Air Jordan 1 Officially Releases On May 11th

Jordan Brand has made it official: The Travis Scott x Air Jordan 1 officially releases on May 11th on Nike SNKRS and select retailers worldwide....

By Sneaker News April 30, 2019
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Travis Scott Gives An Up Close Look At Upcoming Air Jordan 6 Collaboration

La Flame’s hot streak has cooled down a bit as the Houston-based superstar rapper/entertainer has taken a much-needed hiatus from the stage after his epic...

By Sneaker News April 18, 2019
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Travis Scott x Nike Air Force 1 Low Coming In November 2019

Although he’s unquestionably the Jumpman’s man of the hour, Travis Scott will be taking a brief break from his Air Jordan 1 collabs later this...

By Ross Dwyer April 12, 2019
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