Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
afew x Asics Gel Lyte III “Koi” Releases Worldwide This Saturday
The Asics Gel Lyte III has seen plenty of premium collaborative efforts during its 25th anniversary celebration, but is afew’s “Koi” variety the best one...
An On-Foot Look At The afew x Asics Gel Lyte III “Koi”
You’ve seen the beauty shots straight from afew, and now they provide a look at their much-anticipated “Koi” Asics Gel-Lyte III on foot. Originating as...
First Look at the afew x Asics Gel Lyte III “Koi”
Germany’s afew sneaker shop is finally ready to unveil their upcoming collaboration with Asics, a Koi-fish inspiration that first originated over three years ago. Their...