Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Tom Sachs x NIKECraft – NYC Launch
Spaced out basketball sneakers are cool and all but artist Tom Sachs has taken the idea of out of this world Swoosh products to the...
Tom Sachs x Cole Haan x Nike Wingtip Mission Control Shoes
Tom Sachs’ NIKECraft is currently up for viewing at the Park Ave Armory in the Upper East Side in NYC, so if you do plan...
Nike And Tom Sachs Present NIKECraft
Think you’re doin’ it when you’re on a G6 Jet? How about if you’re cruising in space? We recently showed you a preview video of...
Tom Sachs x Nike Craft: Space Camp
“Space Camp is an athletic, dietary and psychological conditioning program, designed to prepare our crew for the rigors of the Mars mission.” Have you ever...