Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Anti Social Social Club And Vans To Release Second “Reverse” Collaboration This Weekend
The meteoric rise of streetwear brand Anti Social Social Club reached an apex back in May as it released a true collaboration with skate brand...
Thrasher and Vans Unveil New Collection Featuring The Magazine’s Trendy Flames Logo
For some reason becoming a phenomenon for kids that don’t even skate let alone ever buy a copy of the magazine, Thrasher’s classic flames logo...
UNDEFEATED Serves Up A Vans Sk8-Hi OG LX Collection
UNDEFEATED, the pioneering sneaker boutique that made sneaker collaborations an industry norm, has a selection of Vans Sk8-Hi OG LX colorways coming this Saturday, July...