Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Secretly Canadian Further Fights Homelessness With Vans Sk8-Hi Collaboration

As the original action sports brand, Vans has been in the thick of “it” for decades. Recently, the California-institution teamed up with Secretly Canadian, a...

By Jovani Hernandez August 30, 2022
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Bianca Chandôn Covers Its Vault By Vans Collection In “Aged” Detailing

Over the course of its history, the Vault by Vans team has collaborated with dozens of strategic and creative partners to produce future-thinking footwear rooted...

By Jovani Hernandez August 15, 2022
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