Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Alltimers And adidas Channel Their Inner Adventurer With The Gazelle Super And ZX4000
Made specially for the avid traveler and modern day adventurer, New York’s Alltimers and adidas craft what is so fittingly dubbed the “Discovery” collection, landing...
South Africa’s Shelflife Designs An adidas ZX4000 With Opposing Nubuck And Jacquard Panels
adidas continues to add to its list of collaborators with another surprising entry, recruiting the South African retailer Shelflife to imbue their own hyper-centric sense...