Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Classics Revisited: HUF x Nike SB Dunk High “Tie-Dye” (2004)
NIKE SB DUNK HIGH 2004 WEEK Some of the earlier Nike SB Dunk releases highlighted the regional specificity of the collaborator, like 2004’s Dunk High...
Classics Revisited: Mr. Cartoon x Nike Air Force 1 Low (2005)
NIKE AIR FORCE 1 LOW WEEK PART 3 Very few individuals can boast the levels of success achieved by Mark “Cartoon” Machado. Mr. Cartoon, recognized...
Stash x Reebok Ventilator
Whatever it is that Stash is currently working on with Reebok it’s gonna be big, with the legendary visual artist taking to the social media...
Stash x Reebok Insta Pump Fury HLS – Preview
It looks like graff master and long time sneaker curator Stash has got a little bit more work to do with the likes of Reebok,...
Classics Revisited: Nike SB Dunk High “Melvins” (2005)
NIKE SB DUNK HIGH 2005 WEEK The folks at Nike SB in charge of all the collaborations must’ve had a distinct taste in music; with...
Classics Revisited: Nike SB Dunk Low “Tiffany” (2005)
NIKE SB DUNK LOW 2005 WEEK The landscape of Nike Skateboarding has changed quite a bit since it first opened up in 2002. Today, it’s...
Stash x Reebok Classic – Teaser
The idea of a partnership between a major footwear brand and a collection of trend-setting retailers and artists isn’t a new concept, but it’s one...
Classics Revisited: Jeremy Scott x adidas – First Collection (2009)
ADIDAS CLASSICS WEEK In just a short span of four years, the Jeremy Scott for adidas Originals series has managed to wedge itself some room...
Classics Revisited: Neighborhood x adidas Originals Consortium Superstar (2005)
ADIDAS CLASSICS WEEK In 2004, adidas Originals celebrated the milestone 35th Anniversary of the adidas Superstar – a sneaker that is undoubtedly one of the...